Home > Animal Rescue, Little Lady Lost, Missing Pets, Pet Adoption, Pet News > How Social Media Helps Pets – Got a Story?

How Social Media Helps Pets – Got a Story?

February 12, 2012 Leave a comment Go to comments

After hearing about another lost Minnesota rescue dog today on Facebook, I was reminded once again how big a role social media now plays in helping pets.

Whether sharing a photo of a pet needing a home or donating money to help a sick cat or educating people on dog behavioral cues or helping someone find their missing pet (like Lady), social media is being used more and more frequently, and much more effectively, to help pets in a wide variety of ways. Not just in the United States, but across the world.

When pets were in desperate need of help after the tsunami in Japan, Life with Dogs and Two Little Cavaliers spread the word and hundreds of people donated money to rescue groups they had probably never heard of before, thus allowing these groups to rescue and treat the animals devastated by the tragedy.

When a dog named Patrick was found inside a garbage bad, near death, many blogs spread the word and people donated and wrote words of encouragement for those helping him. A Facebook page called The Patrick Miracle was created to provide updates on Patrick’s condition and shared how people could help. They now spread the word on how to help other dogs like Patrick.

When a pet sitter lost everything she owned, except for her pets, PetSitUSA and many other blogs asked people to donate money to help her get back on her feet.

As many of you know, I have had my own experience with the power of social media. Even though it was a flyer that eventually led Lady’s rescuer to call me, without the use of social media, Lady’s story never would have spread as far as it did. So many members of the Eagan community shared her story on Twitter and Facebook and asked people to keep an eye out for her. One couple that was integrally involved in her search, Michele and Stephen, heard Lady’s story from their son in New York (he saw it on Facebook), and they offered to help in any way they could, and they did. (Thank you Stephen and Michele!)

That’s why this news clip struck a chord with me. It’s such a great example of how social media is being used to help pets. In this case, it’s helping more pets get adopted than ever before. Now that’s pretty cool.

It makes me wonder if others have stories of how social media has helped their pet or that of a friend. Do you have a story to share? I’d love to hear it.


  1. Jen
    February 12, 2012 at 10:09 PM

    I don’t personally have a story, yet, but I have seen Facebook reunite 2 lost dogs from my area over the last month or so. Facebook and Twitter are like a microchip for lost pets!
    Gotta love the power of social media!

    • Mel
      February 12, 2012 at 10:53 PM

      Wow Jen. It sounds like many lost dogs are finding their way home because of Twitter and FB and blogs. So amazing isn’t it?

  2. February 12, 2012 at 10:30 PM

    Yes, I have a story! I blogged about it too just last week!

    Nacho was lost for 2 weeks and their very dedicated owners started a FB page (among many other things that they did). I found out about them when a friend shared it on her wall. I learnt from a friend who read my post and emailed her friends in the area that the on ground awareness was huge! One had just returned from a holiday in Vietnam for 12 hours and had already heard about Nacho twice!

    Anyway, it was great to be able to keep updated with their search and to see how it unfolded (with some drama towards the end). Best of all, Nacho was returned safe and in pretty good shape considering his medical condition.

    I don’t do much social networking but have been really inspired by the way it was used this time. I hope Georgia never gets lost, but if she does, I would certainly use it 🙂

    • Mel
      February 12, 2012 at 10:52 PM

      How totally cool! I’m going to go read it now. It’s really amazing how much of a difference it has made in so many ways. Thanks for sharing Miss Georgia!

  3. February 13, 2012 at 10:01 AM

    When Lady was lost, I put her info to my Facebook page, and made a special point of contacting a friend I have in Minnesota who owns Shelties herself. I never got a response. I like to think well of people and give them the benefit of the doubt, but I have to admit I was perturbed by that.

    I suppose I’m just bitter and cynical because nothing I’ve posted or done has ever gone viral. I’m just not “catchy.” Sigh.

  4. February 13, 2012 at 1:38 PM

    These are all such wonderful stories! I don’t have one myself, but I did participate in a recent search for a good friend’s new puppy and the amount of people out looking just due to social media was incredible. After her dog was found and my friend was loading her back into her car, someone pulled up and asked if it was the toller she saw was missing on Facebook. It made us all laugh. Even if it wasn’t what brought Celtie back, it was cool to know so many strangers were out looking for her.

  5. February 13, 2012 at 3:16 PM

    Social media is SUCH a powerful tool when it comes to helping pets (lost or in need of a home)! The best part? It’s free!

    I can’t tell you how many stories have happy endings due to Facebook, Twitter and such networks. It’s priceless how many animal’s are helped every day due to these electronic avenues.

  1. February 16, 2012 at 11:19 PM

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